Since the Nourished team were a stone's throw away from our Birmingham HQ, it made sense to meet up regularly to discuss priorities and work as a team to get the website looking (and converting!) as it should.
We worked tirelessly to ensure the website was ready for the multitude of promotional events the team were running on the lead to Christmas, whether that be a landing page or a bespoke form, the website had to reflect the offline activities to ensure a consistent user journey for all visitors.
Ahead of the January peak period, our team of developers worked closely with an award-winning design agency who had already determined the new look and feel of the website. They set down the vision, and we brought it to life. The current design didn’t reflect the new nourished brand, not appeal to the masses. It was important that we could take full advantage of Shopify Plus and its abilities.
The result? A much cleaner, visually appealing site that appeals to the masses. Not only does it look great, it’s much quicker too. The data doesn’t lie, the website is converting much better than the previous version and the Nourished team are thrilled with the results.